Softspace Solutions

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Online Digital Marketing Course

Become a Smart & Skilled Digital Marketer

Advance your career with this fast track online digital marketing course. Learn top digital marketing tools from the best and make a difference!

75 Hrs Training | Online Classes | Top 20 Certifications

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Upcoming Batch: 1st October 2022.

Your career journey starts here. Enroll for the most exciting & demanded profile of 2022.

About The Program
Course Curriculum
Key Features
Who can Join
Why Choose Us?
FAQs

About The Program

Get a proven track record of success building your skills along the way with our SEO training and certification program. Learn tangible strategies for sustainable business growth, employee engagement, eCommerce conversion and social media marketing using the latest digital marketing techniques and tools.
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    Digital Marketing Course Curriculum

    2 Months of Live Online Training

    Discover how to use the latest marketing techniques to improve your online presence. Our online digital marketing course provides you with a first-hand look at the latest innovations and strategies.

    • Understanding website structure and basics of HTML and CMS like WordPress.
    • Learning how the Google search engine works.
    • Keyword planning process to set the basics right.
    • On-page optimization techniques from content, code & UI perspective.
    • On-page & Off-page SEO.
    • Exploring various Pay Per Click (PPC) advertising platforms.
    • Study various types of Ad Formats.
    • In PPC marketing one of the important channels is Google Ads, so we will be covering that in detail:
      Keyword Analysis with Keyword Planner,
    • Understanding email structure and email mechanism for marketing.
    • Knowing who are email service providers.
    • Learning to develop email content, CTA and landing
    • pages.
    • Direct mail marketing and their vendors. Filtering the database and segmenting them on ESP.
    • Difference between Mobile Marketing and Mobile App Marketing.
    • Need for Mobile Marketing and methods to do the same: SMS, WhatsApp, Voice, Mobile Website, and Apps.
    • Fundamentals of Mobile App Marketing.
    • App store optimization to make your app visible.
    • App Promotion avenues to increase downloads.
    • Introduction to Google Analytics.
    • Installing analytics tracking code.
    • Understanding key concepts and Google Analytics terminologies.
    • Understanding various types of report generation.
    • Importance of content marketing with case studies.
    • Types of content: cost of production v/s effectiveness.
    • Learning STEPPS Framework.
    • Mapping customer life cycle.
    • Business storytelling & learning content ideation process.
    • Introduction to blogging and setting up of free blog account on WordPress.
    • Basics of domain name and server, and how to select one.
    • Booking your domain name and buying hosting services and SSL.
    • Planning your website and developing website structure.
    • Developing wireframes and understanding the fundamentals of UI.
    • Content development for the website.
    • Basics of Influencer Marketing
    • Defining and finding the right influencers
    • Shortlisting and finalizing the influencers
    • Fundamentals of Affiliate Marketing
    • Learning various affiliate program details
    • Develop the digital marketing strategy starting with your products/service by understanding your target audience and researching the competition.
    • Defining the digital marketing mix.
    • Media planning and budgeting.

    Key Highlights

    • 90 hrs of applied learning.
    • 2 months Weekly Live Sessions.
    • 25+ live tools to work with.
    • One-to-one mentoring.
    • Learn from experienced mentors.
    • Live industrial projects.
    • Complete learning support.
    • Resume building.
    • Mock interviews.
    • Detailed structured program.
    • Student progress tracking.
    • 100% placement assistance.
    Get Complete Syllabus

    Don’t find customers for your products,
    find products for your customers.

    - Seth Godin

    digital marketing course

    Digital Marketing Course Key Features

    Know what is working in online digital marketing. Learn this online digital marketing course to explore the potentials of Digital Marketing.

    • Search Engine Optimization.
    • Content Marketing.
    • Web Analytics.
    • Keyword Research & Planning.
    • Website Management and Optimization.
    • Google Ads / PPC.
    • Google Search Console.
    • Google Analytics.
    • Link Building.
    • Online Reputation Management.

    Digital Marketing Faculties

    Rakesh Bhosale |

    • 13+ yrs experienced Digital marketing strategist, consultant and trainer.
    • Currently working with a leading IT company based in Mumbai as a Marketing Director.
    • He has been actively involved in the marketing industry for over 13 years across the industries.
    digital marketing trainer

    Ashwini Desai |

    • 8+ Years of training in Digital Marketing.
    • Trained 2500+ students from varied career backgrounds.
    • Associated with 17+ institutes like  NMIMS, Times Pro, London International Studies and Research Center, IIS Kingston, IIDE, UpGrad, for training.

    Sagar Hedau |

    • 5+ Years of training experience in UI & Digital Marketing.
    • Trained 600+ students in IT & engineering.
    • Corporate and guest faculty in various colleges.
    • Actively involved in training and recruitment in IT field since past 4 years.

    Who can join
    Digital Marketing Certification Course?

    Our trainers are highly experienced Digital Marketing professionals with a detailed know-how of the field.

    • Fresh graduates.
    • IT Professionals.
    • Business owners.
    • Non IT professionals.
    • Sales executives.
    • Core marketers.

    How it goes?

    A complete practical training with the use of the most prominent and necessary tools to make you understand the actual game.

    • Weekdays & Weekend Batches.
    • Live online classes.
    • Monday to Friday.

    Why you should choose us?

    Experienced Faculties

    We provide the best training from experienced 8+ yrs experienced Digital Marketers who are consulting various firms.

    Mentoring Sessions

    For all our enrolled students, we have personal mentoring sessions to resolve their individual doubts and queries.

    Recognized Certifications

    With us, you can earn the top certification you during the course to improve your knowledge and get the job you want sooner.

    100% Placement Assistance

    Get 100% placement assistance from us within 4 months of your course completion. We ensure that students get the best starting opportunity.

    Mock Interviews

    We help you prepare for interviews with our internal mock interviews to practice delivering answers to interview questions confidently.

    Personal Counselling

    Our one-to-one personal counseling sessions help you groom yourself to prepare better for every interviewing opportunity that you get.

    Digital Marketing Course FAQs

    You will definitely have some doubts about the course and career path. Here we have answered some most prominent questions related to our online Digital Marketing Course.

    The average salary for a beginner level / fresher in digital marketing is around Rs 2.0 Lacs to 3.0 Lacs per year. This will be determined by a variety of other factors such as skills, organization, and work location [in office / remote].

    Digital marketing has proven to be effective in establishing a stronghold in the market. A whole new pool of digital marketing job opportunities has been created as a result of this shift in marketing practice. This has generated a lot of scope in India and has become one of the best options for students and professionals.

    In 2020 and 2021, the scope of digital marketing has expanded dramatically. Despite the pandemic affecting the whole world, the growth has been nothing short of phenomenal. India’s digital economy is expected to reach $1 trillion by 2022, according to Business Insider. According to a report published in Indian Express, 85 percent of marketers track revenue generated through digital marketing, with 50 percent reporting that e-marketing activities account for more than 10% of their total revenue.
    Companies are looking for digital marketing professionals as the popularity of digital marketing grows. Despite the fact that we have begun to live with and adapt to the pandemic, the job market will increasingly place a premium on digital and technology skills because they allow people to work remotely. As a result, businesses are looking for people who can handle digital marketing jobs. Hence, it is strongly advised that you start learning digital marketing and preparing for a career in it. Another advantage of getting into this field is that if you’re a good digital marketer, you’ll be able to get high-paying jobs at top companies.
    At Softspace Solutions, we aim to provide everyone with the best Digital Marketing Course possible. Similarly, we want to turn each candidate into a Digital Marketing Expert. Second, modern marketing is more digital than traditional marketing. You must also keep your skills up to date in order to stay on trend. As a result, we’ve come in to help you. You’re not only learning new skills, but you’re also honing old ones. All of this is accomplished through a hands-on training approach.